"The Battle Cats Celebrates 12th Anniversary with Sengoku Era Campaign"

Ponos is marking a remarkable milestone as The Battle Cats celebrates its 12th anniversary. Known for its eclectic cast of characters like Ninja cats, Fish cats, and the intriguingly named "Gross Cat," this mobile game continues to captivate players with its unique charm and ever-increasing quirkiness. In a genre where tower defense games come and go, The Battle Cats has not only survived but thrived, captivating fans with its blend of strategy and humor.

To commemorate this special occasion, Ponos has launched a captivating Sengoku-era ad campaign that masterfully blends art and humor. The latest series of commercials transports players back to the Sengoku period, a time of tactical mastery, while infusing the game's signature light-heartedness and quirky cat food cans. This creative approach not only honors the game's heritage but also introduces new elements to attract a fresh audience.

In partnership with R/GA, Ponos has unveiled "The Way of the Cat" campaign. This initiative offers players a cinematic experience that is both engaging and enticing. After experiencing these ads, one can't help but be drawn into the world of The Battle Cats and feel the urge to "be the cat, become the cat."

"*As we celebrate 12 years of The Battle Cats, we’re excited to challenge perceptions and showcase the game’s strategic depth. This collaboration with R/GA honors our heritage while inviting new players to experience the thrill of tactical gameplay in a fresh way*," says Ponos' COO and Managing Director Seiichiro Sano.

For those looking to optimize their gameplay, checking out our The Battle Cats tier list can help you rank your feline warriors effectively.

If you're eager to dive into the fun, you can download The Battle Cats for free on the App Store and Google Play, with options for in-app purchases. To stay updated with the latest news and developments, join the community on the official Facebook page or visit the game's official website for more information.