Mo.co by Supercell Earns $2.5M in Under a Month

Supercell's upcoming multiplayer game, Mo.co, has already made a significant impact even before its official release. The game, which combines elements of modern millennial social gaming with the thrill of monster hunting, has generated over $2.5 million in revenue since its soft launch, according to Pocketgamer.biz.

In Mo.co, players take on the role of a stylish part-time hunter tasked with eliminating various evil invaders from beyond. The game's appeal is further enhanced by a variety of cosmetics and other in-game items, which have contributed to the initial revenue surge. However, this spike in earnings quickly declined after reaching its peak, possibly due to the limited content available during the invite-only soft launch phase.

Supercell's approach to game development is notably rigorous. The company focuses its resources on the most promising titles, often canceling projects that don't meet their high standards. This strategy has led to the success of games like Brawl Stars and Squad Busters, though it has also resulted in the termination of other promising projects such as Flood Rush and Everdale before they could be fully released.

The future of Mo.co remains uncertain. Its early success may prompt Supercell to introduce new content to boost player engagement and spending. If this strategy pays off, Mo.co could soon be available on major storefronts.

While Mo.co is currently in a closed state, gamers eager to explore new titles can check out our feature, "Ahead of the Game," for a curated list of great games available in early access on mobile.

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